Tuesday 3 March 2015

Coach to Open Paris Flagship

PARIS — Coach is setting up shop in the City of Light. To coincide with its 75th anniversary celebrations, which begin in September, the American accessories and fashion brand this fall will open its first flagship in Paris, at 372-374 Rue Saint-Honoré. “The opening of our first flagship store in Paris is a pivotal moment for our development across Europe and demonstrative of our increased relevance in the fashion arena,” said Coach Europe president Nigel Darwin. Coach has been putting an increased focus on its European business in recent years, with France, the U.K., Italy and Germany its priority markets in the short term, Darwin told WWD. “Europe is one of the big growth areas of the business as we look forward over the coming years,” he said. “We see a very significant opportunity in the medium term,” continued Darwin, adding that the brand’s European business has already grown “from what was a couple of years ago a very small base to what is now something that has some substance.” The Paris store, which Darwin believes will complement its six existing retail accounts in the French capital, will showcase the brand’s new flagship “modern luxury” concept, designed by its creative director Stuart Vevers and Studio Sofield

Follow WWD on Twitter or become a fan on Facebook.


Read More...

No comments:

Post a Comment