Bryan Timm has been promoted to president of Columbia Sportswear Co. in a realignment of the Portland, Ore.-based outerwear and sportswear firm’s management ranks. Timm continues as chief operating officer, a post he’s held since 2008. Tim Boyle, who’d held the title of president, continues as chief executive officer of the firm. Timm continues to oversee Columbia’s sourcing, supply chain and distribution operations and picks up responsibility for wholesale sales in North America and direct-to-consumer operations in North America and Europe. Management of the Carlsbad, Calif.-based Prana brand, acquired last year, and the Richmond, Calif.-based Mountain Hardwear brand, acquired in 2003, will report to him under the new structure. Timm previously served for seven years as Columbia’s chief financial officer before becoming chief operating officer more than six years ago. Boyle credited the firm’s new president with “spearheading our highly complex, multiyear [enterprise resource planning] implementation and business process transformation, which is enabling renewed growth and improving profitability.” In other changes, Mark Nenow, most recently vice president of global footwear merchandising and design, has been named president of the Sorel brand, and Joe Boyle has been appointed vice president of brand merchandising and design for the Columbia brand. He had been vice president of
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