Wednesday 4 March 2015

Wendy Wurtzberger Unveils Until Soon

Wendy Wurtzburger, former chief merchandising and design officer of Anthropologie, is launching Until Soon, a high-end sweater collection, with partners Linda Trau and Michelle Gondolini. The three women have a shared history with Anthropologie. Trau, who opened one of the first multiline showrooms in New York, has been a knitwear designer for the specialty retailer, and Anthropologie has been a client of Gondolini’s knitwear design and production company, RMC. After years of collective experience, Wurtzburger, Trau and Gondolini were yearning to work on a project all their own. “We’ve all worked together and helped build businesses for other people,” Wurtzburger said. “We’ve each had a range of clients who’ve tapped into our experience, but Until S oon is a brand we can impact directly and craft for a customer we know well — ourselves. This is our own aesthetic.” While the collection won’t be in stores until next fall, the cozy cardigans, felted lambs wool jackets and brushed alpaca tunics are striking a relevant chord with independent specialty stores. The deliberate space between the S and O in the brand’s name is meant to reflect the collection’s artisanal approach. “It’s like dropping a stitch,” Wurtzburger said. “It’s not perfect. It has a hand-made

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