PCPC Takes Global Look Through Small Company Eyes

PALM BEACH, FLA. — At its 121st annual meeting here last week, the Personal Care Products Council took an enlarged global view of the beauty industry through the eyes of the smallest of companies. Before taking over as chairman of PCPC, Thia Breen, group president of North America for the Estée Lauder Cos. Inc., sat down for a far-ranging discussion of industry issues. Approximately 461 people, down slightly from 2014’s 497, attended. Breen acknowledged the role played by outgoing chairman E. Scott Beattie, chairman and chief executive officer of Elizabeth Arden, in bringing more of a global focus to the organization. Breen plans to continue that international harmonization while also giving every business, large or small, an equal voice in her regime, and sharpening the industry’s digital focus. Before her speech, Breen discussed challenges and opportunities for the market as she assumes her new role, noting that 14 countries, including the U.S., Canada, Australia and the European Union were represented. “As we look at the global beauty business, and the growth engines of it, we know our products are safe, but the regulations that we have on a global basis have to be understood by all of our members,” Breen said. “And we have

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